Saturday, February 9, 2013

Classic Ads: 1966 Dodge Rebellion

There's a lot in here that Dodge would probably like to forget. Bigger big cars! Bigger small cars! Bigger everything! Women brandishing guns in a car ad and talking about how swingers are hip to Dodge. What are we rebelling against? Boring cars, apparently.

Fight boredom by threatening someone with a relic of the Civil War. Sprawl all over a car hood in provocative poses. Then throw some money at your neighborhood Dodge dealer and be awesome until OPEC takes away all our nice things.

This 4-page spread appeared in the November 8, 1965 issue of Life magazine.

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